
Digital Strategy
Having an online presence is essential in the digital era, but having a strategy behind every post and action is even more critical. I love to figure out what a company needs from its digital footprint and how best to drive traffic, engagement, and customer base growth. Posting for posting’s sake is not the best use of time or resources. Ensuring every move supports your current marketing and sales initiatives is the best way to get more out of your digital content.
Freelance Writing
Content Creation
As a full-time athlete, blogs and newsletters were the primary communication forms to our supporters, fans, and sponsors. Writing has always been a passion of mine, making it easy to jump into the world of content creation. I have worked in both a B2B and B2C capacity and believe thorough research and a clear subject are the foundations for writing great content.
Content does more for businesses than only support their messaging. Blogs drive SEO, website traffic, sales leads, showcase a company as a thought leader, and support inbound marketing. Developing a sustainable content strategy can help boost your company in many ways!
Creative Writing
I have been writing for as long as I can remember. My goal of becoming a published author is still a driving force in my life. I joined The Writers Studio Online at Simon Fraser University in 2018, taking my next steps in becoming an author. I am still working on my first manuscript, but I also experiment on Wattpad. You can see my profile here. Stay tuned for updates as I work on getting my manuscript to the next stage!